Motion Design
B2B SaaS & EventTech
2025
Ongoing Retainer
Silent UI Loops
Built From Product Assets
Check-in Pax — SaaS UI Animation
Web Integration
Silent Auto-Loop Engineering
Prepared silent, seamless-looping animations for inline website playback.
UI Animation for SaaS
UI Motion Design
RSVP & Guest Management
Animated real-time guest lookup, timeline history navigation, and one-tap invitation re-sending inside responsive tablet and phone frames.
Hardware Workflow
On-Site Badge Printing Setup
Visualized physical event check-in scenarios: wireless iOS connections alongside ultra-stable wired USB-C Surface Go printer setups.
Asset Compression
High-Bitrate Compression
Reduced a 45MB master render to a 2.6MB web export while keeping UI text readable at 60fps.
01
PWA Workflow Mapping
Logged into the live Check-in Pax web app to analyze actual event staff journeys - from scanning QR codes to instant walk-in registration.
02
Device & Context Curation
Sourced event venue footage and composited responsive iPad mockups, designing custom tap feedback and animated confirmation badges.
03
Color & Theme Calibration
Iterated background shades across dark, neutral, and pure white palettes to ensure the video canvas blended invisibly into the live website.
04
Payload Optimization
Benchmarked three export profiles (17MB, 10MB, and 2.6MB), fine-tuning codec parameters to deliver maximum visual fidelity at minimal bandwidth.
Embedding video into a SaaS homepage means accounting for browser autoplay policies, background matching, and file size.
For Check-in Pax, we created silent UI loops showing guest lookup and invitation resends, so the workflow could be followed without narration.
We matched the video backgrounds to the website CSS and tested multiple export sizes before reducing one web version to 2.6MB while keeping UI text readable at 60fps.
Clear Product Demonstration
The founder reported that his wife, who is outside the events industry, understood the concept right away.
Sub-3MB Web Master
Compressed a 45MB master render to a 2.6MB web export for silent inline playback.
End-to-End Asset Extension
Expanded the initial feature loop into RSVP flows, QR check-in demos, and hardware setup graphics.
"
The animation looks great and showed it to others and they all like it! Also my wife who is not into events understood the concept right away. Bulat Visual did a great job on the video and motion design for our B2B SaaS product, Check-in Pax. He really understands the B2B space, works fast, and delivers great quality. Highly recommend!
Boris Barreck
Founder / Product Lead — Check-in Pax
2.6MB
Ultra-Light Payload
60fps
Silent Web Playback
Client Approved
Founder Feedback
